Media Engagement Consultant
Create MEDIA
Create change
Make an impact
Learn what makes a piece of media impactful by utalizing the assets you already have.
Gain visibility
Make your content work for you by inspiring, engaging and enticing your audience.
Drive growth
Harness the power of great media content and focused distribution to meet your goals.
86% increase
Consumers globally are spending 86% more time consuming digital video than in 2016.
Source: eMarketer, 2019
1 billion hours
1 billion hours of video are watched on YouTube every day, generating billions of views.
Source: YouTube
85% more effective
85% of people say that videos help them connect with brands more effectively.
Source: Renderforest
95% retention
Viewers retain 95% of the information after watching a video.
Source: Forbes
86% increase
Consumers globally are spending 86% more time consuming digital video than in 2016.
Source: eMarketer, 2019
1 billion hours
1 billion hours of video are watched on YouTube every day, generating billions of views.
Source: YouTube
85% more effective
85% of people say that videos help them connect with brands more effectively.
Source: Renderforest
95% retention
Viewers retain 95% of the information after watching a video.
Source: Forbes
Here’s who i’ve worked with
Here’s How it WORKS
Start with a vision
Are you looking to build your social media accounts, show your audience what you do, teach them something new, or call them to take action? Together, we’ll set a path for your media content creation. We’ll decide what your goals are and plan a way to achieve them.
Uplift diverse stories
Diversity, equity and inclusion are at the core of my consulting work. If your content is somewhat lacking in this department, I’ll be there to challenge you to share stories that feature BIPoC, women, people of transgender experience, people with different abilities, and people of all identities and backgrounds. This will not only make your content more interesting to more people, it’s also the right thing to do.
Discover compelling content
Next, we’ll go through the types of content you want to create, and I’ll guide you through the best production practices for each. Let’s say you’re focusing on documentary-style videos. I’ll explain how to book guests, create schedules, keep budgets, keep assets neat and tidy, and how the workflow from producer to videographer to editor to social media will flow.
Hire qualified creators
Continuing on our content creation path, either I will create content with you, or I will show you where to find the best, most qualified video producers, videographers, editors, sound designers, whatever you need.
SEO and distribution
Okay, you’ve got your beautifully engaging media. Who’s going to see it? That’s where your SEO (search engine optimization) and distribution plan will come in handy. I’ll teach you the best SEO practices that will boost your content in social feeds and search engines. We’ll also plan out what content would be best for which social channel.
Keep it going
The best part about this consultation partnership is that, once we have all of these plans in place, you can continue to create content over and over again. People like reliability, so giving audiences a consistent stream of incredibly high-quality, thoughtful content will be a huge benefit to you.
Big or small budget
Lots of experience or none
Horizontal or vertical
I’ve got you
Here’s a little about me
As a multimedia producer and journalist, I believe I have a responsibility to share compelling stories, elevate the voices of marginalized people, and create beautiful content. I am proud of the work I’ve done with this in mind, and I am excited to help you do the same. With ample experience in social media publishing, content optimization, and all aspects of video production, you can feel confident that the expertise I provide is backed by years of practice. You can take a look at my resume if you need more background info.
Here’s who will find me useful
Non-profit organizations
Non-profits have access to amazing people telling incredible stories, but sometimes don’t know how to harness those stories to propel awareness. I can help you uplift those stories.
Small businesses
Many of the small businesses I’ve worked with were filled with creative talent, but needed some guidance with content creation. I can help you create a plan that will be that guidance.
Government organizations
Government agencies are sometimes overwhelmed with other important issues, and need to delegate creative tasks to other people. I can show you how to do that sustainably.
Creative productions
Let’s say you’re recording an album, or you’re directing a photo shoot. Those are great moments to capture on video! I’ll help you find these opportunities in your work to promote your work.
Community groups
Activist and grassroots organizations are often incredible at harnessing the power of visual content to promote their messages. I can help you polish that content, find new audiences, and maintain your current one.
Educational organizations
Schools, colleges, and universities are filled with wonderful opportunities for content, but sometimes lack the funds or know-how. I can work with you to flesh out a stellar media strategy.
Here’s where you can reach me
If it sounds like my help can be useful to you, please feel free to reach out! I work on a sliding scale, so don’t hesitate to contact me even if your budget is tight.